Introduction The existence of Non-Governmental Organisation (NGO) in international development is not a recent scenario and their contributions in the domestic as well as the international social resurgence in the recent years has influenced many public opinions and shaped government’s policies. It is more fascinating however, to discover the way the NGOs operate rather than …
by
Urwah Saari
AUSPICE Malaysia
Value creation is the main concept of business activities. Creating values is involving stage by stage process from exploration, communication, and delivery of the values to the customer. Values in the marketing point of view are identified from customer perception based on their needs and wants. This is inline as the main object is people, …
by
Abdullah A Afifi
IDRiS Darulfunun Institute - Business & Public Policy Analyst | GSB UKM - Social Business Enterprise Researcher
