‘Tesla reminds me of Apple,’ says the president of a Chinese start-up

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A Tesla move into China's electric vehicle market should be welcomed, according to a Chinese start-up.

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Decentralization of Bureaucracy in Indonesia Post-2024 Elections

The decentralization of bureaucracy refers to the process of redistributing administrative, fiscal, and political authority from the central government to local or regional levels. In Indonesia, a country known for its vast geographical spread and diverse population, this approach could address several longstanding issues. But this step must be taken, and the new government must …

by @Abdullah A Afifi

Future Research in Marketing Customer Experience

As a researcher, it is significant for us to know and understand the market research priorities and trends. This could give an insight into the future opportunities of the certain field that we are looking into; therefore, our research is relevant to the current situation and demand in the market. As such, three research priorities …

by @Mugahed Mahyoub

Value Creation and Co-creation

Value creation is the main concept of business activities. Creating values is involving stage by stage process from exploration, communication, and delivery of the values to the customer. Values in the marketing point of view are identified from customer perception based on their needs and wants. This is inline as the main object is people, …

by @Abdullah A Afifi

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