As Women Take the Wheel in Saudi Arabia, Their Rights Remain at Stake

On June 27, 2018, Saudi women celebrated a hard-fought human rights victory – the lifting of the ban on women drivers in the Kingdom of Saudi Arabia (KSA). That victory was, however, also tinged with defeat, as many of the activists who campaigned for the right were behind bars when the ban was finally removed. […]

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Islamophobia atau Krisis Karakter

Ini menarik, di negara mayoritas, ternyata solusi tidak berjalan dengan baik, entah kalangan yang bernegara tidak paham beragama atau sebaliknya. Mamak saya Prof Bustanul Arifin SH dalam bukunya berjudul “Masa Lampau Yang Belum Selesai” menyampaikan adanya kemandekan evolusi dalam menyesuaikan hukum Pidana dan Perdata dengan keadaan Indonesia yang riil, yang berdasar Pancasila, Berbhinneka dan mayoritas beragama Islam. Hal ini …

Future Research in Marketing Customer Experience

As a researcher, it is significant for us to know and understand the market research priorities and trends. This could give an insight into the future opportunities of the certain field that we are looking into; therefore, our research is relevant to the current situation and demand in the market. As such, three research priorities …

Value Creation and Co-creation

Value creation is the main concept of business activities. Creating values is involving stage by stage process from exploration, communication, and delivery of the values to the customer. Values in the marketing point of view are identified from customer perception based on their needs and wants. This is inline as the main object is people, …

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